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HelloFresh vs. the Grocery Store

At HelloFresh, we aim to provide more for less by delivering you fresh, high-quality ingredients directly from our independent suppliers. When shopping at the grocery store, you end up purchasing excess food that you don’t need.

All of our ingredients are pre-measured, meaning you don’t pay for food you don't use! The proof is in the pudding (pun intended), so we’ve compared our two-person HelloFresh box with the cost of getting the same ingredients delivered for each dish from leading supermarket chains.

Here are the results:

HelloFresh value comparison

Based on an actual HelloFresh box sent in 2013:

HelloFresh value comparison

How can we supply fresh, high-quality ingredients in your HelloFresh box for less each week?


1. Straight from the Source – By dealing with our suppliers directly we are able to cut out the middleman and build long-term, sustainable relationships - giving you better, fresher produce for your money.

2. Trust and loyalty – We give our trusted suppliers a significant and dependable order each week - in return, they give you the very best rates for their fresh produce.

3. All of our ingredients are pre-measured – We only send you what you need, meaning there is no waste, and you do not pay for ingredients that you are unlikely to use again.

Subscribe to HelloFresh now

Our boxes include delicious and nutritious recipes every week along with high quality ingredients with which to prepare them

  • Weekly Delivery
  • Skip Any Weeks You Don't Need
  • No Minimum Obligation
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